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MGMT 2140 - Retail Management (3-0-3)

Develops a working knowledge of managing a retail business from a variety of perspectives with an emphasis on store management. The

emphasis is on contemporary issues in retailing, particularly the process of supervising customer service and dealing with the changing

demographics of retailing. An application focus on the use of information technologies, the internet, and electronic retailing is intended to give

the student hands-on experience in retail management. Topics include: strategic retail management; store, non-store, and nontraditional

retailing; retail human resource management; developing a customer-focused service strategy; managing customer service; retail operations

and financial management; merchandise management; buying and inventory management; global, cataloging, and electronic retail

management, information technology applications in retailing.

Prerequisite: ENGL1101

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